© Dior website
Last month we spent an incredible week-end in Paris- 3 days of gastronomic highlights, culture, design, great architecture and a visit to Dior's ateliers.
There are so many stories about the interesting things that we have seen and done in just 3 days, but today we shall tell more about the ‘Les Journées Particulières’ event and our fabulous visit to les salons Haute Couture de Christian Dior.
This year for the very first time, the luxury conglomerate LVMH had organized a special event - “Les Journées Particulières” – offering the public demonstrations and intimate tours of 25 houses of history, creation, exceptional savoir-faire and tradition of excellence.
On October 16th, we got the chance to visit the traditionally off-limits Haute-Couture Salons of Christian Dior at 30 avenues Montaigne. This emblematic house is where Christian Dior founded his label in 1947 and showed his first collection in 1947 - an event that was attended by Marlene Dietrich, Rita Hayworth and Jean Cocteau...
Christian Dior went down in fashion history as the inventor of the "New Look" in 1946, a revolutionary style that influenced fashion and other designers for many years. What we find fascinating about Dior is the visionary concept of what has become a true empire. Christian Dior would never define himself as a simple fashion designer. He thought that there were several ways to magnify a silhouette and, above all, that they could complement each other without opposing. For him, perfume was for example "the indispensable complement of the female personality, the finishing touch to a dress".
Our visit consisted in a tour of the Dior ateliers in the heart of Avenue Montaigne- one and a half hour of elegance, outstanding techniques and incredible crafting traditions to produce items for one of the most appreciated fashion brands. It was just as we expected and more..From the suits line for men, to the jewelries, perfume, shoes, bags and the iconic Dior Bar suit, every item is designed, studied and adjust until it reaches ‘perfection’- an incredible process which makes a great lesson for any designer….
'Structure, surface and feminine silhouette are cultivated at the house of Dior for Autumn/Winter 2011-12 to capture the spirit of la Rose Moderne.Architectural exactitude inspires new cut and construction to bloom, as fabric techniques are innovated by the studio to create an elegant new Haute Couture.
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Frank Gehry inspires shimmering soft metallics with glass sequins, neutrals and a new Dior rose. Modern waves are constructed in light mille feuille forms of natural beauty, frayed iridescent lamé and muted taffetas. Metallic embroidery, circular layering and light deconstruction twist a new Dior Gehry rose of pure elegance.'
( Dior website- autumn-winter collection 2011 )